Saalt& Co
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Independent advisory · Dubai · GCC

Strategy that survives contact with the market.

Saalt & Co is a senior-led strategy firm in Dubai. We do three things well: design strategy, create value inside portfolio companies, and run commercial due diligence for investors across the Gulf.

Begin an engagementSee selected cases

15+

years advising boards and investors

3

client segments: corporates, investors, government

Dubai

based, working across the GCC

Selected clientsPriveqTrendhimEra of We

Service focus

Three services. No dilution.

Every engagement is run by a partner with deal and operating experience - never handed to a junior team.

01

Strategy design

Where to play, how to win.

Growth and portfolio strategy built from market facts, customer economics and competitive reality - then translated into a decision the board can act on.

  • Growth and market entry
  • Portfolio and corporate strategy
  • Pricing and go-to-market
02

Value creation in portfolio

From thesis to realised EBITDA.

Full-potential plans for portfolio companies: the handful of moves that drive margin and multiple, owned by management and tracked to the P&L.

  • Full-potential diagnostics
  • 100-day and value-creation plans
  • Execution and KPI governance
03

Commercial due diligence

Conviction before you sign.

An independent read on market size, growth, competitive position and the credibility of the plan - with the downside risks stated plainly.

  • Market and competitor assessment
  • Customer and channel evidence
  • Business plan stress test
AlsoInvestment strategy and sector thesesImplementation and PMO supportExit readiness and equity story

Who we advise

Three rooms, one standard of evidence.

Corporates

Boards and operating companies making consequential moves in mature and emerging Gulf markets.

Institutional investors

Private equity funds, family offices and sovereign investors seeking independent judgement on entry, value creation and exit.

GCC government

Ministries, development authorities and sovereign entities across the GCC building the policy, institutions and economics behind national agendas.

Selected cases

Work at the intersection of capital and strategy.

Commercial due diligence

Priveq x Trendhim

Challenge
Priveq needed an independent view on Trendhim's market, growth durability and plan credibility ahead of investment.
What we did
Commercial diligence, growth thesis and value-creation framing for the transaction.
Outcome
Investment completed with a clear value-creation agenda from day one.
Growth strategy and fundraising

Era of We

Challenge
A five-year growth plan was needed to focus the business and support a capital raise.
What we did
Strategic priorities, unit economics, investor materials and milestone sequencing.
Outcome
A funded plan with sequenced milestones and investor-ready narrative.

The firm

Independent advice, with senior attention from first question to final outcome.

Top-tier strategy rigour, without the machinery.

Saalt & Co was founded on a simple premise: the Gulf's most consequential decisions deserve advice free of a firm's own commercial agenda.

We bring the analytical standards of the leading global strategy houses - fact bases, clear hypotheses, honest answers - and pair them with lived Gulf fluency rather than a deck imported from abroad.

Senior  led, partner attentionDubai  based, GCC wide

Start a conversation

Most engagements begin with one discreet conversation.

Tell us where you are and what is at stake. We respond within two business days, from our Dubai office.

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advisory@saaltandco.com · Dubai, UAE